What is a website audit (Do I need one?)
You have a website. You’re getting some enquiries. But how do you know how well your website is really performing?
A website audit can tell you exactly how many people are visiting your website per day, where they are coming from, what words they searched to get there and a whole lot more.
Technically, a website audit is a review of your web pages and is usually done before a full search engine optimisation (SEO) or web refresh. But really, it can be done anytime you wish to find out how your site is performing.
If you haven’t done a website audit before, it’s a good idea to ‘check-in’ – get an overview of your website health and identify areas for improvement.
What is included in a website audit?
1. User experience
2. SEO audit
We will look for opportunities to make your site friendlier to search engines. If you have done some SEO work before, we will review the procedures to make sure you are not liable for any penalties from Google. Our SEO audit includes:
3. Page loading speed
The average recommended page loading speed for 2020 is under 2 seconds. The latest Google stats suggest that if a page takes longer than 3 seconds to load, 53% of users will abandon the page. Also, bounce rates increase dramatically with every extra second users have to wait.
4. Mobile responsiveness
5. Site security
Ready to get your website checked?
A website audit is the first step towards improving your web performance and ultimately, growing your business. Book your free website audit now and we will get in touch to discuss what you’d like to cover. You will receive a full report on how your site is doing and suggestions on how to improve. For more information, drop us a line or give us a call.