SEO Case Study
How We Built Web Presence For Radicool Australia
When Radicool Australia came to us, they had barely any presence online. Find out how we increased their Google organic keyword ranking by 383% and boosted their website sales.
How We Built Web Presence For Radicool Australia
When Radicool Australia came to us, they had barely any presence online. Find out how we increased their Google organic keyword ranking by 383% and boosted their website sales.
As the retail market shifted online, Radicool knew they could no longer rely on their offline sales network to survive. The trouble was, people were not buying from the Radicool website. After performing a site audit, we discovered two main challenges:
Customers were having issues purchasing online
Together with Radicool, we decided that the best way forward was to create a new website – a more modern and user-friendly Radicool site that would uplift the brand and at the same time create a more seamless shopping experience. Applying SEO strategies specifically tailored to the Radicool audience, we came up with a comprehensive digital marketing solution that would firmly position Radicool in the online marketplace.
We pieced together these digital marketing strategies for Radicool:
We also applied the international SEO strategy to attract overseas buyers. For the first time ever, Radicool was getting buyers from US, UK, Europe, New Zealand and Canada.
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